"Set up the WCL summer season."
Agent creates the league, generates the schedule across all 16 teams, builds the ticketing event for every home game, drafts the website embeds, and queues the opening-day comms. Commissioner approves. Done.
Investor Pitch Deck
StatPal
Runs your team. Runs your league. Finds your players.
StatPal is the agent. Tell it what you want — it schedules the season, draws the seating chart, handles the ticketing, runs the comms, finds your next pitcher. The back-office admin team you used to pay? You don't need one. You have a Pal.
Proof point: $31K saved per team per season at our WCL pilot — before counting the admin headcount we eliminated.
Already convinced? Skip to the numbers →
How It Works
Agent-first. Admin-zero.
Every administrative workflow in StatPal is run by an AI agent. The commissioner, the venue manager, the coach — they describe what they want in plain language. The agent executes.
"New seating chart for the playoffs."
Agent renders sections, sets dynamic pricing tiers, holds seats for season-ticket holders, links inventory to the ticketing event, and posts the chart to the team's site. No spreadsheet. No vendor ticket.
"Rainout tonight — push the game to Sunday."
Agent reschedules the game, refunds or rebooks every ticket holder, updates standings logic, rewrites the Gamecast page, and sends notifications. The commissioner stays in the dugout.
Incumbents sell admin software. We replace the admin.
The Problem
Fragmented, Expensive, Broken
Grassroots sports is running on disconnected tools, punitive fees, and data that disappears every season.
Teams bleed cash on ticketing
Per-ticket fees punish success. A sold-out game costs MORE. Eventbrite takes $2.16 per $20 ticket. Teams lose $6K/season.
Data dies in spreadsheets
Every team, every season starts from zero. No player identity persists. No stats accumulate. Nothing connects.
Families see none of the value
GameChanger charges $39.99–$179.99/year. At season's end — what does a family have? Numbers locked in a DICK'S-owned app, no portability, gone when the kid moves on. Families still manually pushing to NCSA, Perfect Game, college portals. Painful, unverified, not trusted.
Third parties already sell athlete data
TrackMan sells WCL game data to MLB front offices. Sportradar/Synergy sells video analytics to scouts and media. Both generating revenue from data captured at amateur ballparks. Families who put their kids on those fields see nothing.
A $15.5B market with no unified platform.
The Wedge
Free Scoring Captures Everything
We give leagues free (or ultra-cheap) scoring and operations tools.
That captures the only official, verified play-by-play data at the source.
That data becomes the foundation for everything else.
Teams adopt because it saves them money. We win because their data enters our network.
Revenue
Three layers. One data network.
We make money from teams, families, and scouts — all powered by the same verified data flowing through the platform.
Layer 1 — Teams & Leagues Pay Us
Ticketing
Flat annual fee based on venue capacity — not per ticket. Teams keep 100% of upside when they sell out. A 3,000-seat stadium pays ~$8,980/year. Same team pays ~$40,000/year on Eventbrite.
$31K saved per team per seasonLeague Operations
$250–$500 per team per season. Scheduling, standings, roster management, rainout tracking, embeddable widgets for team and league websites. Flat, transparent, no transaction taxes.
Per-team SaaS feeScoring & Stats
Subsidized by downstream data revenue. Near-zero cost for teams. This is the data acquisition wedge — every scored game feeds the entire ecosystem.
Data acquisition engine
Layer 2 — Families Pay for Player Profiles
Player Profiles
Every scored athlete gets an auto-generated profile with verified stats. Players claim their profile and parents upgrade for recruiting visibility, highlights, and shareable verified athletic resumes.
Free — Basic verified stats
$9.99/mo — Plus: Recruiting profile, verified stats badge
$29.99/mo — Pro: Video highlights, advanced analytics
$79.99/mo — Elite: Branding tools + recruiting coordinator access
Player Opt-In Data Pool
Players choose whether their verified stats enter the scout-accessible data pool. Opting in means college recruiters and pro scouts can discover them. Opting out means their profile stays private. It's their data. Their choice.
The opt-in pool is what makes the scout network valuable — verified, consent-driven, official data.
Consent-first data model
Layer 3 — Scouts & Recruiters Pay for Access
Scout Network
College recruiters and pro scouts subscribe for access to the verified, opt-in player data pool. Search by position, stats, region, competition level. Filter players who opted into discovery. Export reports to CRM.
$29/mo — Basic: Search, filters, basic profiles
$79/mo — Pro: Advanced analytics, video evaluation, watch lists
$199/mo — Elite: Full CRM integration, bulk export, priority access
Team & League Data Packages
Sell aggregated, anonymized data packages back to leagues and teams — attendance trends, competitive analysis, historical performance data. Teams and leagues own their operational data, but can opt into sharing for insights.
This is the long-term data network play: the more teams on the platform, the more valuable the aggregated dataset becomes.
Data network effectsThe business model: Teams pay flat fees for tools that save them money. Families pay for recruiting profiles built from verified stats. Scouts pay for access to the consent-driven player data pool. More teams → more data → more valuable scout network → more revenue to subsidize tools → more teams.
The Flywheel
The Data Network Flywheel
Free scoring creates official data. Official data creates profiles. Profiles create demand from parents and scouts. Revenue subsidizes the league tools that bring in more teams.
ROI Case Study
Bellingham Bells: The Numbers
Current Vendor
- 40,000 tickets/season
- ~$2.00 per ticket fee
- Total: ~$80,000/year
- Punished for selling out
StatPal
- 40,000 tickets/season
- Flat annual platform fee
- Total: ~$8,980/year
- Keeps 100% of upside
$0
saved per season
That's one team. The WCL has 16 teams. That's $1.136M in savings across one league.
Go-To-Market
The Top-Down Strategy
Step 1: Elite Collegiate Leagues (Tip of the Spear)
Target WCL, NECBL. Replace ticketing with flat-fee model. They become the aspirational gold standard.
Step 2: Academies & Travel Teams (Trickle Down)
“The WCL uses StatPal. If you want your players scouted by them, your data needs to be in our system.” Exposure sells.
Step 3: High Schools (Freemium Land Grab)
Free scoring for high schools. “Play like the pros.” Captures baseline data, feeds the top of the funnel.
⚾
See These Numbers for the Entire WCL
16 teams. Real ticket revenue. The full Bellingham Bells case extended across the league — dashboards, schedule cascade, commissioner view, savings model.
See the WCL Case Study →
How We Build It
WCL-First Build Strategy
We are not building generic sports software. We are solving the highest-value pain for elite collegiate leagues first, then scaling the same data architecture down-market.
Now
Phase 1: Ticketing Revenue Wedge
Model the WCL structure: League → Teams → Venues → Games. Turn every scheduled home game into a ticketable event. Fixed-cost team ticketing with venue inventory, dynamic pricing, and locked financial reporting. Team owner dashboard shows tickets sold, revenue, attendance, and savings vs old vendor.
Proves immediate ROI
Months 2–3
Phase 2: League Operations Layer
League schedule management for all teams. Auto-create ticketing events from the official schedule. Final score entry → standings → rankings → widgets. Embeddable widgets for league and team websites. Commissioner dashboard: schedules, scores, standings, ticketing adoption.
Becomes operational source of truth
Months 4–6
Phase 3: Official Scoring & Live Data
Baseball-first tap-and-score interface for scorekeepers. Live Gamecast for team and league websites. Real-time standings, box scores, and player stats. AI-generated game recaps from verified play-by-play data. Sponsor placements around Gamecast for team revenue.
Owns the official live data layer
Months 7–12
Phase 4: Player Identity & Recruiting Network
Auto-generated player profiles from verified scoring data. Players claim profiles and upgrade for recruiting tools, highlights, and shareable verified stats. Scout network: search, filter, video evaluation, CRM export. Track players across teams, seasons, and leagues.
Expands from league software to data network
Year 2 →
Phase 5: Open Onboarding at Scale
WCL MVP is shipped and proven. The platform opens. Any amateur league can self-serve onboard with an agent — "Agent: spin up the 2027 Northwoods League, 22 teams, 5 divisions" — and the agent generates the league, schedule, ticketing, scoring infrastructure, and team dashboards in minutes. NECBL, Northwoods, junior hockey, semi-pro baseball, academies, high schools — already in pipeline. Anyone else onboards themselves.
MVP proven → leagues onboard at agent speed
Start with the leagues that have the most revenue pain. Capture their official data. Use that data to pull the rest of the market into the network.
Why Now
The market is finally ready
Youth sports commercialization
The money is moving younger. Parents already spend thousands on travel ball, showcases, and recruiting services.
NIL era
Name, Image, Likelihood. Player branding behavior is moving down to high school age. Athletes need verified profiles earlier.
Parents already pay
FieldLevel charges $39/mo for unverified profiles. Parents are paying. We offer verified official data for the same price.
MLB is reshuffling the stack
MLB now regulates MiLB tech vendors. The entire data infrastructure layer below MLB is being reshuffled. Pointstreak is exiting. The default infrastructure position is open — for the first time.
The Moat
Why This Is Defensible
Longitudinal athlete data
We track a player from age 14 to 22. That data compound-interests over time. Late entrants can never recreate it.
Official scoring source
Our data comes from the scorekeeper, not a parent typing stats into a phone. Verified. Auditable. Trustworthy.
Data is already worth money — just not to families
TrackMan and Sportradar are generating revenue today from data captured at amateur games. We add the longitudinal layer, return value to the athlete, and own the infrastructure nobody else built.
Multi-sport from day one
Not just baseball. Any sport. Any stat. The same platform scales across the entire grassroots sports ecosystem.
Leagues own the data. Kids get a copy. Kids share the record. That's the moat.
Market
Big numbers. Bigger fragmentation.
$0BSports tech market by 2027
0%Teams still on spreadsheets
0M+Youth athletes in North America
0M+Teams that need this
0%Parents who want live score updates
The Ask
What We're Building Toward
Current state
Foundation built. Architecture validated. First league partnerships in discussion.
Next
Auth & identity, core scoring, real-time infrastructure.
Seeking
Strategic partners, pilot leagues, and early-stage investment.